FORD RANGER - FX4

Agency - GTB Australia
Live Action Director - Tov Belling
Edit | Grade | Online - Manimal
CGI Design & Production - Cadre Pictures
Sound - Front Of House
Original Music - Sarah Blasko


cgi vehicles, environment & wolf

It's not every day you head off to work only to find that both your Ranger XLT and trusty companion have evolved into something... well... different.

In this spot from Ford and GTB Australia, CADRE PICTURES created an all cgi Ranger XLT along with an elaborate transition effect to reveal the limited edition FX4. Housed within a digital environment, we also see the transition of the blue heeler into a wolf.


so what's real and what's cgi?

Have a look for yourself...


frames from the commercial